AERO Sustainable Material Technology is proud to announce that their satin-matte finishes are enhancing the newest Land Rover Defender – winner of the 2021 World Car Design of the Year at the Annual World Car Awards. AERO satin-matte finishes are one of a kind; composed of a unique surface structure that is inherently satin-matte by design, with no additives needed, enabling a lasting quality finish. Traditional, spray-application paints require additives to achieve a matte look, which risks staining and extensive maintenance. AERO enables motor vehicle companies like Jaguar Land Rover (JLR) to deliver a lasting finish with ultra-durability and self-healing properties, whilst reducing its environmental impact.  

The Land Rover Defender is known for its all-terrain capabilities and off-road style, and AERO finishes provide earth friendly durability” – Jim McGuire, CEO of AERO Sustainable Material Technology, Inc. 

AERO Finishes are far more environmentally and occupationally friendly.

The environmental impact of AERO’s product life cycle is radically less damaging than traditional spray paint. Manufacturing and application of traditional spray paint requires significant energy and resources, whilst generating harmful pollutants, such as carbon dioxide (CO2) and volatile organic compounds (VOCs). Additionally, traditional assembly lines use large volumes of water—particularly during exterior decoration. Once applied, traditional spray paint repair and retouch services are poorly regulated, which further contributes to a larger, industry-wide environmental footprint.

It is estimated that traditional spray paint is likely responsible for up to 2.25 million tons of microplastic entering the ocean each year – that’s equivalent to 225 billion empty plastic bottles. AERO technology does not particulate, so will not contribute to increasing levels of ocean pollution. AERO finishes produce zero CO2, are free from VOCs, PVC and solvents, whilst require zero water during manufacturing, application, and usage. Traditional spray paint is also far heavier than AERO, requiring more fuel usage, which therefore produces higher CO2 emissions still.  

By generating lower application costs, whilst requiring little to no capital expenditure, AERO can accelerate throughput times and enable broader options in custom color and finish, including contrast roof and contrast bonnet options. For companies like JLR, AERO enhances positioning as an aspirational brand, increases customizability, reduces cost, reduces environmental impact, and increases throughput for an optimum customer experience.

AERO is a game changer in the automotive, marine, motorsports, wind energy, and architectural industries. In such sectors, where enhancements in durability, aesthetic value, and environmental sustainability are all competitive differentiators, AERO represents unprecedented commercial opportunity – a material finish which compromises neither planet, product or performance.